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  • America Votes

    Election news from across the Knight Ridder network and the Web

    Friday, January 30, 2004

    CBS spikes political ad for Super Bowl 

    Those who do watch advertisements won't see one by the progressive political group MoveOn.org during Sunday's Super Bowl. CBS, which is carrying the game, refuses to run the group's ad criticizing President Bush. The spot depicts children working in adult jobs, in factories and driving trucks, to argue that the huge federal deficit is a bill that will come due on our children's watch. "I wasn't surprised CBS declined. It just isn't the sort of thing that plays in the Super Bowl," said Greg Clausen, the executive director of Chicago-based C-K Media, an advertising agency. "And frankly, I think it worked out just fine for MoveOn.org. They got the 'banned in Boston' effect. They were publicly rejected by CBS, and they still have their $2.3 million."
    posted by Jim Van Nostrand at 12:56 PM



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